If you’ve ever felt overwhelmed by a mountain of resumes and endless emails while hiring, you’re not alone. Modern HR managers often juggle dozens (if not hundreds) of applications for each role. An Applicant Tracking System (ATS) is an innovative software solution designed to lighten that load by streamlining your recruitment process, empowering you to focus on people instead of paperwork.
In this glossary article, we’ll explore what an ATS is, why you might need one, and the key features to look for.
What is an applicant tracking system?
An applicant tracking system is recruitment software that helps organizations track and manage candidates through the hiring process. At its core, an ATS serves as a centralized hub that collects job applications and stores candidate data. Such as resumes, contact details, and where each candidate is in your hiring pipeline. This means everything you need to know about applicants is in one place, accessible to your whole team.
What does an ATS actually do?
It automates many tedious hiring tasks that would otherwise eat up hours of your day. Posting a new job opening? An ATS can automatically publish it across multiple job boards and social media platforms with a single click. Receiving dozens of resumes? The ATS can parse each resume (extracting key information like skills and experience) and filter or rank candidates based on specific criteria like keywords, qualifications, or experience levels. Scheduling interviews? Many ATS platforms have built-in tools to coordinate calendars and send invitations without the back-and-forth emails. In short, an ATS acts like an extra set of hands (or a few hundred) to handle the administrative side of recruiting.
Importantly, an ATS doesn’t replace human decision-making – it enhances it. By quickly highlighting the most qualified candidates, the system ensures you don’t overlook top talent in a sea of applications. Recruiters and hiring managers still make the final call, but they do so with better information and a more organized workflow. An ATS also tracks feedback and notes from your team’s interviews and evaluations, keeping everyone on the same page as candidates move from application to offer.
It’s worth noting that applicant tracking systems have become the norm in modern hiring. They first emerged in the 1990s to help HR departments manage paper resumes, and have evolved greatly since then. Today’s ATS solutions often incorporate AI-powered features (for example, intelligent resume screening or predictive analytics) to further improve time-to-hire and quality-of-hire.
In fact, by 2024 almost 98% of Fortune 500 companies were using an ATS in their hiring process. A testament to how essential these systems have become for organizations of all sizes.
An ATS gives your hiring team a central platform to track applicants and identify top candidates efficiently. By automating resume screening and organizing candidate data, it helps ensure qualified talent doesn’t slip through the cracks.
Why do you need an applicant tracking system?
Why invest in an ATS? Simply put, it can transform a chaotic hiring process into a smooth one. Here are some of the key benefits an applicant tracking system offers for HR teams:
Streamlined hiring and time savings
An ATS automates repetitive tasks like posting jobs, sorting resumes, and scheduling interviews, drastically reducing manual workload. By handling the “heavy lifting” of administrative tasks, the system frees up your HR team’s time to focus on what really matters. Engaging with candidates and making great hires. This efficiency not only speeds up recruitment but also lowers costs by shortening the time positions stay open.
Wider reach to attract qualified candidates
With an ATS, you can post vacancies to multiple job boards, company career pages, and social media sites all at once. This multi-channel approach expands your reach to a larger pool of talent. The ATS keeps all incoming applications organized in one database, so no promising candidate is overlooked. Some systems even leverage AI to target specific demographics or sourcing channels to find the right candidates for your roles.
Improved candidate experience
A good ATS helps you deliver a better experience to applicants. It enables timely and personalized communication by sending automated acknowledgments, updates, and feedback. Which keeps candidates informed and engaged throughout the process. The application process can be made smoother with user-friendly online forms and even self-service interview scheduling. When candidates feel respected and “in the loop,” your employer brand benefits and you’re more likely to secure top talent.
Better quality hires through consistency
By using an ATS to standardize how candidates are screened and evaluated, you ensure a fairer process and more consistent hiring outcomes. The software can automatically highlight top candidates based on skills, experience, or assessment scores, helping your team focus on the best matches first. Data-driven screening means you’re less likely to miss great candidates or advance unqualified ones. Over time, this leads to better quality hires and even improved retention, since the candidates you bring in are a stronger fit.
Data-driven insights and hiring analytics
An ATS isn’t just a tracking tool. It’s also a treasure trove of recruitment data. It can generate reports on metrics like time-to-fill, cost-per-hire, source of hire, and conversion rates at each stage. These insights empower you to identify bottlenecks in your process (e.g., if interviews are getting delayed) and see which recruitment channels deliver the best candidates. By making sense of your hiring data, you can continually refine your strategy and justify improvements with solid numbers.
Competitive edge and scalability
In today’s talent market, using an ATS can give your organization a competitive advantage. Nearly all large enterprises rely on ATS software to hire efficiently, and for good reason. It works. To compete for top talent (and not lose candidates to faster-moving employers), your team needs the speed and organization an ATS provides. Moreover, as your company grows, an ATS helps scale up your recruitment without chaos. It provides tools for handling higher volumes of candidates and job openings while keeping the process consistent. In short, it lets you hire like the big players, leveling the playing field for smaller teams.
Key features of an applicant tracking system
Not all ATS platforms are identical, but most share a core set of powerful features that make life easier for HR professionals. When evaluating an applicant tracking system, look out for these key features and functionalities:
Resume parsing and candidate profiles
The ATS can automatically read incoming resumes and applications, extracting important details (education, work history, skills, contact info) to create structured candidate profiles. This saves you from manual data entry and lets you search candidates by keywords or filters. For example, if you need someone with “project management” experience, you can quickly find all applicants who match that skill.
Job posting to multiple channels
Good ATS software allows you to create a job posting once and then publish it across various platforms like job boards, your company’s careers page, LinkedIn, and more with one click. This multi-channel posting ensures you cast a wide net without extra effort. The ATS will then centralize all the applications that come in from these channels, so you can review them in one dashboard.
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Automated screening and filtering
To handle large applicant pools, an ATS uses filters or rules to screen candidates. You can set knockout questions or criteria (e.g. required certifications, right to work, years of experience) that automatically filter out candidates who don’t meet the basics. Many systems also offer ranking or scoring of resumes based on keyword matches or AI algorithms, so the most relevant applicants rise to the top of your list. This feature ensures you spend time on candidates who best fit the role’s requirements.
Applicant tracking and workflow management
As the name implies, tracking applicants through each hiring stage is a central feature. The ATS provides a clear visual pipeline (often a dashboard or Kanban board) showing where every candidate stands: applied, phone screened, interviewing, offered, etc. at a glance. You can easily advance or reject candidates with a click, and the system logs every action. This workflow management means nothing and no one falls through the cracks, and your team can collaborate seamlessly by seeing the same up-to-date information.
Communication and scheduling tools
Communicating with candidates and scheduling interviews is much simpler with an ATS. Templates for emails or text messages let you quickly send updates or interview invites. Many ATS have calendar integration, so you can sync everyone’s schedules and avoid double-booking interviews. Some systems even enable candidates to pick an interview slot from your available times. All communication gets tracked, so you have a record of what was sent and when. No more digging through your inbox for that last email to a candidate.
Collaborative hiring and feedback
Hiring is a team sport, and ATS platforms facilitate collaboration. Recruiters, hiring managers, and interviewers can all log into the system to share notes and evaluations of candidates. For example, after an interview, your team members can fill out a feedback form or scorecard in the ATS, which is then stored with the candidate’s profile. Everyone involved can easily review others’ comments and ratings. This not only keeps feedback organized, but also helps reduce bias (since decisions are based on recorded criteria and discussion) and speeds up consensus-building on whom to hire.
Analytics and reporting
The best ATS solutions include reporting dashboards to crunch your recruitment data. They can show you metrics like how many candidates applied per source, the average time between stages, and the drop-off rates in each step of your funnel. You can often customize reports to focus on what matters to your organization. Whether that’s diversity hiring statistics or cost per hire. These analytics help you identify trends and areas to improve, making your recruiting process more strategic and evidence-based over time.
Integration with other HR tools
An ATS rarely works in isolation. Most systems offer integrations with other HR and productivity software, such as HRIS (Human Resource Information System) platforms, payroll systems, background check services, assessment tools, or onboarding software. For instance, you might integrate your ATS with a HRIS to automatically transfer new hire data once a candidate is marked as “hired,” saving you duplicative data entry. Smooth integration means your HR tech stack operates in harmony, and information flows where it needs to go.
In summary, an applicant tracking system is a game-changer for busy HR departments. It brings innovation to hiring by automating routine tasks and providing a user-centric platform for managing every step of recruitment. The result is an empowering tool that helps you find and hire the best candidates faster and more efficiently. By adopting an ATS, you’re not just organizing your hiring process. You’re elevating it, making your team more agile and effective in today’s competitive talent landscape.